LEADSPARK A Fully Automated Direct Mail Drip Campaign Program Innovative Direct’s Lead Spark program enables you to send each unique website visitor a direct mail piece with a compelling call to action! GET A FREE ASSESSMENT First, a potential customer visits your website, browses, but leaves without giving any contact information. GET A FREE ASSESSMENT Then, they are located and matched with a physical residential address using our extensive database technology. GET A FREE ASSESSMENT Thirdly, we target them with a direct mail piece specifically engineered to drive them into action toward your business. GET A FREE ASSESSMENT Finally, they respond and contact you to purchase your product or service. GET A FREE ASSESSMENT Verified In-Market Leads Reconnect with leads currently in market and searching. Set It & Roll Automation Designate a time period or quantity and once fulfilled, get your mailer in their mailbox in as little as 72 hours. Omni Channel Re-Engagement Direct Mail re-targeting has an engagement rate of 9% to 15%. Trackable Results In Real Time Observe your response in real time with all the metrics of our Smart Mail Boost dashboard. Continual Lead Generation Campaign will continue to capture data according to the metrics you define and produce a steady stream of responses.