A Fully Automated Direct Mail Drip Campaign Program
Innovative Direct’s Lead Spark program enables you to send each unique website visitor a direct mail piece with a compelling call to action!
First, a potential customer visits your website, browses, but leaves without giving any contact information.
Then, they are located and matched with a physical residential address using our extensive database technology.
Thirdly, we target them with a direct mail piece specifically engineered to drive them into action toward your business.
Finally, they respond and contact you to purchase your product or service.
Reconnect with leads currently in market and searching.
Set It & Roll Automation
Designate a time period or quantity and once fulfilled, get your mailer in their mailbox in as little as 72 hours.
Direct Mail re-targeting has an engagement rate of 9% to 15%.
Trackable Results In Real Time
Observe your response in real time with all the metrics of our Smart Mail Boost dashboard.
Continual Lead Generation
Campaign will continue to capture data according to the metrics you define and produce a steady stream of responses.