We are Your

Officially Endorsed

Direct Mail Experts

Innovative Direct is the Only Direct Mail Marketing company Officially Endorsed by Briggs & Stratton® for the Ferris® brand.

Smart Mail

Contact us today to see what we can do for your business!

Call or text 813.567.8151

Get more customers from direct mail!

We are an endorsed vendor.

Click Here to find us along with more information about our status as an Endorsed Vendor.

Get More For Your Co-op Dollars.

Innovative Direct now offers Briggs & Stratton® dealers co-op eligible direct mail marketing campaigns utilizing our omni-channel direct mail program to promote the Ferris® brand. 

Our easy, turn-key process saves you time and energy while making the most of every marketing dollar. You handle the incoming business, we’ll handle the rest.

Choose from specially priced packages, exclusively for Briggs & Stratton® Dealers:










Looking for something different? Contact us today for a custom quote!

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Innovative Direct Co-op Direct Mail Packages include:​

Custom Compliant Creative

We create an expertly crafted, co-op approved mail piece that showcases your dealership and your brand message. 

Targeted Mailing List

Identify, locate and mail your ideal customer profile and demographics in your target area. 

Omni-channel Program

Boost by Innovative Direct is our proprietary omni-channel platform that provides maximum engagements for your campaign. Your Direct Mail campaign target list is surrounded by Facebook® and Instagram® Ads, Google® Display Network Re-targeting Ads, USPS® Informed Delivery™ Ad and More.

• Customized Direct Mail Piece
• A.I. Powered Target Mailing List
• Mail Delivery & Call Tracking
• Facebook Ads
• Google Display Ads
• Informed Delivery by USPS Ad
• 2-Way Texting Option

ATTENTION DEALERS: We can help you sell off your remaining Simplicity and Snapper models while utilizing your co-op advertising money with a Direct Mail Campaign from Innovative Direct.

BASCO direct mail
BASCO direct mail

Contact us today to start getting more from your co-op advertising!

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